Don’t show anger; show empathy: How to talk to the unvaccinated
As we head into year two of the COVID-19 pandemic, the delta variant has thrown a monkey wrench into our plans for returning to a normal, or at least, a “new normal” life. COVID-19 cases are soaring, and only 52% of the U.S. population is fully vaccinated. We can cajole, we can threaten and we can call the unvaccinated fearful, irresponsible or ignorant. But those tactics aren’t moving the needle sufficiently. It’s time for a new approach — one that considers the mindset of the unvaccinated and that will have greater odds of success.
Let us begin with an understanding of how the human brain works.